Heading Hierarchy
It is essential that you organize your content using the correct heading order, rather than choosing them for the way they look. Headings should follow a hierarchical order without skipping levels.
Heading 1 should be applied to the main title, then Heading 2, then Heading 3, and so on. It is permissible to skip headings in the other direction if the outline calls for it (for example, from H4 to H2).