Content Creator's Accessibility Workflow

Martin County Digital Accessibility logo with text 'Access • Inclusion • Equity' and human figures in a circle

Content Creator's Accessibility Workflow

 

 

This workflow will guide you on how to ensure your content is accessible before review. Most steps have resources buttons in case you need a refresh in specific topics. You are also able to save the questions for later and share them via email to your department’s accessibility champion. If after reviewing all of your document, and going through the resources you still need help, submit an RFS so the accessibility coordinator can guide you on how to ensure your document is accessible prior to sharing it online.

Start: What kind of content are you working on?

Preparatory Checklist: Word Documents

This checklist is designed to be a quick reference to ensure your Word document is accessible from the start. You can review it now, or come back to it as you work on your document. When you're ready, proceed to the accessibility checks.

Is this document public-facing?

Could this document be a webpage? 
If the document needs a wet signature, is a fillable form, or a long report (over 10 pages), it should be a PDF. If it's informational only (e.g., checklist, event details, copy of a printed flyer), it can be a webpage.

You've indicated this document *could* be a webpage. What would you like to do?

Tip: We suggest to continue with the Word document to check for other accessibility issues.

Have you used Word to create a fillable form to collect information from users?

Have you used proper heading styles to organize your content? Simply using bold or colored text does not count as using heading styles. Make sure you're applying actual heading tags or styles for proper structure and accessibility.

Is your content clear and easy to understand for your audience?

Have you created extra white space between sections of the document by pressing the Return or Enter key multiple times?

Does the document use serif fonts, such as Times New Roman, Cambria, or Georgia?

Does your document contain images, such as photos, graphs, logos, or icons?

Is the image necessary to understand the document’s content (e.g., charts, graphs, photos, or infographics)? If the image is not necessary to understand the document’s content, it is likely decorative.

Is the text an image, such as WordArt or a screenshot of a table or webpage?

Does the image contain callouts or arrows, is it made of up several layered images, or is the caption included in the image?

Does your document contain tables?

Is the table used to organize data or just for layout or spacing purposes?

Is the data table overly complex and hard to follow, does it contain merged or split cells, or are tables nested within tables?

Does each table in the document contain a caption element?

Can you easily read all content in the document? Does the font color strongly contrast with the background color?

Are you using color alone to convey meaning? For example: saying “Red items are mandatory” or “See green highlights for new text.”

Are all hyperlinks descriptive (“Visit the Martin County website” instead of the URL or “click here”)?

Are hyperlinks visually different from the surrounding text in at least two ways (e.g., color and underlined)?

Is the title property present in the document? Note: The title is not the same as the file name of the document.

Is an individual’s name listed in the author property field of the document?

Does **"Accessibility: Good to go"** appear at the bottom of the Word application? Located at the bottom of the document in the Status Bar.

Could this document be a webpage? 
If the document needs a wet signature, is a fillable form, or a long report (over 10 pages), it should be a PDF. If it's informational only (e.g., checklist, event details, copy of a printed flyer), it can be a webpage.

You've indicated this document *could* be a webpage. What would you like to do?

Tip: We suggest to continue with the PDF document to check for other accessibility issues.

Was the PDF created by scanning a paper document?

Is all information relevant to understanding the document contained within the Reading Order?

Have you removed repeating or decorative content, and all tagged blank space (i.e., where the author has used the Return or Enter key to create extra white space) from the reading order of the document?

Does the reading order of the document accurately reflect the visual reading order of page content?

Have you inspected the Tags Panel to ensure all content has been tagged correctly (e.g., headings have heading tags, tables have table tags, etc.)?

Are all tags in the Tags Panel in the same order as the document’s content?

Is your content clear and easy to understand for your audience?

Is the image necessary to understand the document’s content (e.g., charts, graphs, photos, or infographics)? If the image is not necessary to understand the document’s content, it is likely decorative.

Is the text an image, such as a screenshot of a table or webpage?

Does your document contain tables?

Is the table used to organize data or just for layout or spacing purposes?

Does the table span multiple pages?

Does the table contain a caption?

Is the data table overly complex and hard to follow, does it contain merged or split cells, or are tables nested within tables?

Can you easily read all content in the document? Does the font color strongly contrast with the background color?

Is color alone used to convey meaning? For example: saying “Red items are mandatory” or “See green highlights for new text.”

Does the document consist of 10 or more pages?

Has the document’s Tab Order been set to Use Document Structure?

Is the title property present in the document?

Is an individual’s name listed in the author property field of the document?

Is the Accessibility Checker free of issues?

Is this document public-facing?

Could this document be a webpage? 
If the document needs a wet signature, is a fillable form, or a long report (over 10 pages), it should be a PDF. If it's informational only (e.g., checklist, event details, copy of a printed flyer), it can be a webpage.

You've indicated this document *could* be a webpage. What would you like to do?

Tip: We suggest to continue with the PowerPoint document to check for other accessibility issues.

Have you used PowerPoint to create an on-demand eLearning course or video?

Have you selected slide layouts that match your content, rather than adding extra text boxes or shapes to cover or rearrange elements?

Does each slide have a unique title?

Does the presentation use serif fonts, such as Times New Roman, Cambria, or Georgia?

Can you easily read all the text? Does the text color strongly contrast with the background color?

Does your presentation contain images, such as photos, graphs, logos, or icons?

Is the image necessary to understand the presentation content (e.g., charts, graphs, photos, or infographics)? If the image is not necessary to understand the document’s content, it is likely decorative.

Is the text an image, such as a screenshot of a table or webpage?

Is the image a chart or graph?

Does the graph have associated Excel data (i.e., can you modify it using Excel)?

Does the image contain callouts or arrows, is it made of up several layered images, or is the caption included in the image?

Does your document contain tables?

Is the table used to organize data or just for layout or spacing purposes?

Is the data table overly complex and hard to follow, does it contain merged or split cells, or are tables nested within tables?

Is the table a screenshot?

Is the title property present in the presentation? Note: The title is not the same as the file name of the document.

Is an individual’s name listed in the author property field of the presentation?

Does **"Accessibility: Good to go"** appear at the bottom of the PowerPoint application? Located at the bottom of the document in the Status Bar.

Is this document public-facing?

Could this document be a webpage? 
If the document needs a wet signature, is a fillable form, or a long report (over 10 pages), it should be a PDF. If it's informational only (e.g., checklist, event details, copy of a printed flyer), it can be a webpage.

You've indicated this document *could* be a webpage. What would you like to do?

Tip: We suggest to continue with the Excel document to check for other accessibility issues.

Have you used Excel to create a fillable form to collect information from users?

Does the content on each tab in the workbook begin in cell A1?

Is each data table on a separate tab of the workbook?

Has a header row been assigned to each table?

Have blank rows and columns been used to create extra white space in the spreadsheet?

Can you easily read all content in the spreadsheet? Does the font color strongly contrast with the cell color?

Are you using color alone to convey meaning? For example: saying “Red items are mandatory” or “See green highlights for new text.”

Have page numbers and other non-tabular information been placed in the header or footer areas of the workbook?

Is the title property present in the spreadsheet? Note: The title is not the same as the file name of the workbook.

Is an individual’s name listed in the author property field of the workbook?

Does **"Accessibility: Good to go"** appear at the bottom of the Excel application? Located at the bottom of the document in the Status Bar.

Important Note: Web page creation is typically done by the web team. If you are not part of the web team, please continue creating an accessible document as it will help the web team turning your document into a webpage later.

Have you used proper heading levels (H1, H2, H3) to organize your content?

Is your language simple, clear, and easy for your audience to understand?

Does your document contain images, such as photos, graphs, logos, or icons?

Is a description of the image necessary to understand the document’s content (e.g., charts, graphs, photos, or infographics)? Or does the image serve only a visual purpose?

Is the text an image, such as WordArt or a screenshot of a table or webpage?

Does your webpage contain tables?

Is the table used to organize data or just for layout or spacing purposes?

Is the data table overly complex and hard to follow, does it contain merged or split cells, or are tables nested within tables?

Can you easily read all content on the page? Does the font color strongly contrast with the background color?

Are you using color alone to convey meaning? For example: saying “Red items are mandatory” or “See green highlights for new text.”

If you're linking to a downloadable file (like a PDF), is the link text clear and descriptive? For example, does it read “Download the 2025 Annual Report (PDF)” instead of “Click here” so users know exactly what they’re opening or downloading?

Does the webpage have embedded audio or video content?

Do your videos include captions that are synced with the spoken content? Do your audio files include written transcripts?

Can all interactive elements (e.g., buttons, form fields, and menus) be accessed and used with a keyboard alone?

Is all important information (dates, times, locations, contact info) included as real text, not just inside images?

Are you creating this material using online design tools like Canva, PosterMyWall, or Piktochart?

Will this material be distributed as a PDF file, especially if it's a longer, multi-page document, or one using complex formatting (e.g., informational flyers, brochures, newsletters, reports)?

If using Canva (etc.), have you planned your document so that content pieces (headlines, photos, articles) are added in the order they should be read by a screen reader? (Canva currently does not support changing reading order after creation).

Have you checked all images (photos, artwork, graphics, graphs) in your Canva (etc.) design to ensure they have alt text?

Does every image have a clear purpose and, if needed, a text alternative?

Is color contrast strong and not used as the only way to convey meaning?

Is your post text clear and free of unexplained abbreviations or emojis?

If your post includes an image, does it have alt text or a description in the post?

Are you using memes or emojis in an accessible way? 
 

  • Never Use Them for Bullets: Screen readers read each emoji’s alt text aloud, making longer lists that may be unclear.
  • Put Them at The End of Sentences: Adding emojis mid-sentence disrupts readability for assistive tools. Always place them at the end of sentences or captions.
  • Never Exceed Three Emojis Per Post: Too many emojis disrupt and confuse screen readers.
  • Never Use More than Three Consecutive Emojis: Repeated emojis are time-consuming when narrated by text-to-speech tools. They also may not understand the reason for repeated emojis, so avoid them when possible.

 

Are you handling links in your social media posts effectively? 
 

  • Inform the user where the link will take them, even if descriptive link text isn't possible (e.g., due to character limits).
  • Always place the link at the end of the post.

 

Does your video have accurate captions for all spoken content?

Is there a transcript available for the video?

Does the video include audio descriptions for important visual content?

Is your newsletter available in an accessible digital format (not just as a scanned PDF)?

Are images described with alt text and is color contrast sufficient?

STOP & Consult Accessibility Champion/Coordinator.

 

This issue is often difficult to fix and requires specialized knowledge. It is strongly recommended to **continue with the general accessibility checks** and **save all findings for later review** with your Accessibility Champion or by submitting an RFS for assistance (contact the Digital Accessibility Coordinator). Be sure to document the specific complex elements or errors you encountered for this consultation.

Step 4: Final Review & Publication

 

Step 4: Final Review & Publication

  1. Publish or distribute

🎉 You're done! Your social media content is on its way to being accessible.

Saved Issues for Later Review

 

Please review these items with your Accessibility Champion or submit an RFS for assistance (contact the Digital Accessibility Coordinator). Be sure to document the specific complex elements or errors you encountered for this consultation.